Your corporate image is the most important aspect of your business. Having a strong corporate identity can allow consumers to identify your business as an entity on its own. The more unique your company is the more it stands out. Your corporate image should represent the characteristics of your business. It should underlie all the aspects of the business culture.
Another challenge that should be considered when deveoping a business is identifying your target market. This will allow your product's and services to be more feasable to a specific target market. A further analysis should be performed to identify your market's segmentation.
ERCOC has made it a lot easier for members to have a braod perspectve of the business environment. It offers a wide variety of services to get existing and new businesses. ERCOC provides an update on news feeds,reports and events to the interest of it's members.
The East Rand Chamber of Commerce & Industry togehter with Chamberlink has been delivering services to members in and around the East Rand since 2004. Being a East Rand Chamber of Commerce Member gives you access to a wide range of services to ensure that you can do business with piece of mind. Our services include: Labour Consulting; BEE Consulting; Health and Safety Training; Websites, Hosting, email and more.